Privacy Policy

1. Who We Are

The Marketing Machine is operated by Elite Marketing, a digital marketing agency based in Harrogate, Yorkshire, UK, trading since 2014. We are the data controller for the personal information you provide to us. For any privacy questions, contact us at info@elite-marketing.uk.

2. Information We Collect

We collect information you provide directly: your name, email address, phone number, business name, and payment details when you sign up or contact us. We also collect usage data such as pages visited, features used, and device information when you use our platform. Payment information is processed by our payment provider; we do not store full card details.

3. How We Use Your Information

We use your information to provide and maintain the services you subscribe to, to process payments, to communicate with you about your account and service updates, to provide customer support, and to improve our platform. We do not sell your personal data to third parties.

4. Legal Basis for Processing

We process your personal data under the following legal bases: to perform a contract with you (providing the services you subscribed to), to comply with legal obligations, and where we have a legitimate interest in operating and improving our business. Where we rely on consent, you can withdraw it at any time.

5. AI Services and Your Data

When you use AI-powered features such as AI Employees, Content Engine, or the AI assistant, your inputs and generated outputs are processed to deliver the service. Where you use a bring-your-own-key arrangement, your data is sent directly to your chosen AI provider under their terms. We do not use your content to train AI models.

6. Sharing Your Information

We share your information with service providers who help us operate the platform, such as hosting providers, payment processors, and email delivery services. These providers process data on our behalf under contract and only for the purposes we specify. We may disclose information where required by law.

7. Data Retention

We retain your personal data for as long as your account is active and for a reasonable period afterwards to comply with legal obligations, resolve disputes, and enforce our agreements. You can request deletion of your data, subject to legal retention requirements.

8. Your Rights

Under UK GDPR you have the right to access your personal data, request correction or deletion, restrict or object to processing, request data portability, and withdraw consent. You also have the right to lodge a complaint with the Information Commissioner’s Office (ico.org.uk). To exercise these rights, contact us at info@elite-marketing.uk.

9. Cookies

Our website uses cookies to remember your preferences, keep you logged in, and understand how the site is used. You can control cookies through your browser settings. Essential cookies are required for the site to function; non-essential cookies can be disabled.

10. Security

We take reasonable measures to protect your personal data using encryption, access controls, and secure infrastructure. No method of transmission over the internet is completely secure, but we work to protect your information to the standard expected of a responsible business.

11. International Transfers

Your data may be processed in countries outside the UK. Where this happens, we ensure appropriate safeguards are in place, such as standard contractual clauses, to protect your data in accordance with UK data protection law.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by email or through the platform. The date at the top of this page indicates when it was last updated.

13. Contact

If you have questions about this Privacy Policy or how we handle your data, contact us at info@elite-marketing.uk or write to Elite Marketing, Harrogate, Yorkshire, UK.